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Mailing Campaigns are highly used in the tourism and travel industry. Maybe you already use that to inform your customers and grow your sales.

Do you know Campaign monitor? You should!

Campaign Monitor helps you to do what counts the most : Monitoring! In each campaign your create, you will get stats about who opened the email, who clicked on which link, bounced emails, etc. I strongly suggest to take a look at it. It worth it. It is not really expensive, there is a base-fee for each campaign and 1 cent by email address.

You really should calculate your ROI in that kind of marketing/sales actions… and each of your actions on the Internet because it is measurable!

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