Mathieu
Jul 17th, 2007

Butterfield & Robinson

Today, I felt in love with a travel agency. THE travel agency! Butterfield & Robinson.

Their website is okay. Some interesting ideas but I think there are some navigation, info architecture et objectives issues. Anyway, that’s not the purpose of this post (even if I’m sure I could help them with that!)

I won’t describe in details why this company is my new love but simply take a look at these amazing videos, you’ll understand.

Meet the staff videos
Explore the World videos


Mr. George Butterfield

Marco - Trip Planner

In two words : Passion and… passion!

7 Responses to “Butterfield & Robinson”

  1. # David Ourismanon 17 Jul 2007 at 3:29 am

    Butterfield & Robinson is perhaps the most upscale of the active vacation tour companies out there, the other active vacation company of note being Backroads. Both companies offer active tours all around the world that clients can book, or I can work with either company to custom-design an active vacation for your family or group.

  2. # Jens Thraenharton 17 Jul 2007 at 3:50 am

    Totally agree, the videos are fantastic. B&R brings out the true passion of the people and the true colour of the destination!

  3. # Tobyon 01 Aug 2007 at 8:10 pm

    Wonderful personalization of a website. I found myself wishing they were blogging (smile).

  4. # Jeffreyon 01 Aug 2007 at 8:11 pm

    hi mathieu,

    the b&r web site is very clean and easy to use. i don’t see any major issues with the site structure.

    jeffrey

  5. # Mathieuon 01 Aug 2007 at 9:03 pm

    We’ve been working on a luxury travel agency project the last weeks, Isabelleand I surfed (vintage!) on a lot of related websites, nobody is close to B&R. They probably have a pretty good conversation rate due to this great personnal approach just like Toby said.

    BTW, thanks Toby and Jeffrey as it’s the first time you comment here. I really appreciate.

  6. # Jeffreyon 21 Aug 2007 at 9:22 pm

    hi folks,

    does anyone know who produces the videos on the B&R web site?

    thanks!

    jeffrey

  7. # TMAon 11 Oct 2007 at 10:55 am

    Thanks for the link. The personalization and the beautiful videos are gorgeous…

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