Travel 2.0 is simply the translation of Web 2.0 in the travel industry. I don’t like buzzword very much but I think it could be a very good idea to regroup all travel 2.0 websites.
I invite all of my readers (yeah you!) to help me complete a list of travel 2.0 websites. Please add comments and I will add the link in this little directory.
Travel 2.0 articles
Discover Travel 2.0
… please comment to add links here.
Travel 2.0 examples
BootsnAll Travel
Farecast
Kayak
Mobissimo
Travellerspoint
Travelowl
Tripadvisor
TripConnect
Tripmates
Wikitravel
World66
Zoomandgo
… please comment to add links here.
Internet offers a whole lot of possibilities for travellers: Buying plane tickets, booking hotel rooms, finding info about their destination, etc. Among them, there is also the possibility to create or join travel communities. As a part of Web 2.0 concept, social networking websites are growing fast. A bunch of interest communities are being created. The travel and tourism domain is not apart. Here are 2 interesting websites to help you to figure out what kind of means there are for travellers to join communities on the web.
The World Is Not Flat
www.theworldisnotflat.com
Here is how the 2 travellers who own this website describe what is happening on their site:
“We’re blogging the trip. The front page of the site has “Our Dispatches” which are entries we write about the trip. We are the only authors of the dispatches and they are browsable via Global Map and Keywords.
We’re asking members to share their experiences. We call these “Member Travel Experiences” and they are entries written by the members and organized by Country Pages. Our hope is that these first-hand experiences will help us (and others) have a better trip.”
The communication is going both ways, travellers write about their trip and the readers help them by giving them some ideas and advices.
43 Places
www.43places.com
“Travel changes people. Whether it is finding a great new coffee shop in your city or a life altering trip around the world, finding great places can make us happier people. 43 Places helps you make a list of the great places you want to visit and share stories and photos of the places you’ve been.
What to do with these communities? Here are a couple of choices. It’s up to you to decide.
- Nothing to care.
- Evaluate who are your prospective clients.
- Join communities.
- Use that as advertising/marketing opportunities.
If you need some ideas, do not hesitate to contact us.
Actually, a blog is an evolutive website updated via a content management system. It contains articles (grouped into categories) on which visitors can (or can’t depending on blog author’s choice) comment on. Each time the author publish an article, the website is updated consequently so there is no HTML knowledge needed to add content in a blog, that is one of its main characteristics because it become easier to update a website this way. The other interesting thing about blogs is that each blog generates a RSS Feed which is a file that contains all new articles the author publish.
Search Engine Optimization, also called SEO, is the concept of improving the ranking of a website in search engines.
In search engines, there are 2 different kinds of results : paid (publicity/ads) and real (organic). Optimization aim is to get better results for the website on search engines for different (and defined!) keywords.
Often, optimizing is cheaper and better than paying for ads/sponsored links. Actually, it depends of your targeted traffic.
How could you optimize your website? There are many ways : Use short and meaningful page titles, improve the quality of your texts, use the words your targeted visitors use to search the Internet, and so on… there are a lot. We certainly could help you and, as we said, it is cheaper than your could even think.
Do not hesitate to contact us if you have any questions.